Independent UK studio · Apps & games

Small studio. Big ideas. One very nosy dog.

Mabel Tech builds and publishes its own software. Four ideas in the kennel, three already being built, and Mabel is supervising.

Fig. 01: MabelHead of sniffing

The pipeline

What's in the kennel.

Nothing to show yet. Plenty to tease.

  1. 01 Sniffing
  2. 02 Building
  3. 03 Testing
  4. 04 Launch
iPhone game

An adventure that won't stay on the screen.

A new kind of game is on its way. That's all Mabel's allowed to say.

  1. Sniffing
  2. Building
  3. Testing
  4. Launch
Web app

Some things are buried. Mabel digs.

Nose to the ground, details to follow.

  1. Sniffing
  2. Building
  3. Testing
  4. Launch
Brainstorming

Still sniffing this one out.

Mabel's caught a scent. We'll tell you when she finds it.

  1. Sniffing
  2. Building
  3. Testing
  4. Launch

The studio · How we build

Four steps. No shortcuts.

  1. Sniff out a real problem.

    We start with something people actually do by hand.

  2. Build it small and properly.

    One product at a time, no shortcuts on quality.

  3. Test it until Mabel's bored.

    Real use, every day, before anyone else sees it.

  4. Ship it, then keep improving.

    Launch is the start, not the finish.

Studio principles

Six things we won't bend on.

Small

A tiny team that sweats the details.

Independent

No investors telling us what to build.

UK based

Designed and built in Buckinghamshire.

Privacy-first

Your data stays yours.

Own products

We build for ourselves first, then for you.

Dog approved

Nothing ships without a sniff test.

Journal

From the kennel.

Notes from the studio. Coming soon.

Why we build our own products

Naming things after a dachshund

What 'privacy-first' means for us

Contact

Got a question? Mabel's listening.

Ask about a project, the studio, or anything else. A human replies, eventually supervised by a dog.